ART 155

Information
Architecture

IA +

User Experience Design
Design Research
Content Strategy
Course Intro
ART 155

Information Architecture

Intro to IA, UX, & Conceptual Planning

Teacher: Chris Gargiulo

Information Architecture (IA) and User Experience Design (UX) embrace important User-Centered-Design (UCD) principles to help improve the usability of all interactive systems. IA and UX consist of multiple exercises to help designers to get to know their users and design the best possible interfaces for them. Methodologies and practices include defining user profiles, goals, and tasks and employing approaches such as content-first.

Information Architecture is the study of the organization and presentation of content for interactive web sites. Students learn how to structure complex information systems; to set meaningful usability goals; to define navigational menus that site visitors will immediately understand; and to design a site to meet the needs of target audiences.

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